by metroamv
November 30, 2007

from YouTube Website

 

This video named ‘Lost Generation’ was created for the AARP (American Association of Retired People) U@50 video contest last year and placed second.
 

So simple and yet so brilliant.

It is based on the Argentinean Political Advertisement “The Truth” by RECREAR (see below videos.)

A political message for Lopez Murphy is read out as the truth, as it is read out the first time the message is one of lost hope and despair, however when the message is read out in reverse the message changes into one of hope and a prosperous future.

 

 

 

The Lost Generation

from JuanSolutions Website

 

I am part of a lost generation
and I refuse to believe that
I can change the world

I realized this may be a shock but
“Happiness comes from within”
is a lie, and
“Money will make me happy”
 

So in 30 yrs I will tell my children
they are not the most important thing in my life
My Employer will know that
I have my priorities straight because
work
is more important than
family
 

I tell you this

Once upon a time
families stayed together
but this will not be true in my era
this is a quick fix society
Experts tell me
30 years from now I will be celebrating the 10th anniversary of my divorce


I do not concede that
I will live in a country of my own making
In the future

Environmental destruction will be the norm
No longer can it be said that
My peers and I care about this earth
It will be evident that
My generation is apathetic and lethargic
It is foolish to presume that


There is hope


And all of this will come true unless we choose to reverse it.

(Please read it on reverse )

 

(Reverse Reading)

 

There is hope

It is foolish to presume that

My generation is apathetic and lethargic

It will be evident that

My peers and I care about this earth

No longer can it be said that

Environmental destruction will be the norm

In the future

I will live in a country of my own making

 

I do not concede that

30 years from now I will be celebrating the 10th anniversary of my divorce

 

Experts tell me

this is a quick fix society

but this will not be true in my era

 

families stayed together

Once upon a time

I tell you this

 

family

is more important than

work

I have my priorities straight because

My Employer will know that

they are not the most important thing in my life

 

So in 30 yrs I will tell my children

“Money will make me happy”

is a lie, and
“Happiness comes from within”

 

I realized this may be a shock but

I can change the world

and I refuse to believe that

I am part of a lost generation

 

 

 

 

 



 




 


The video won the 'Silver Lion' in the Cannes Lions Contest 2006


Lopez Murphy for president

Truth (Upside - Down)
by chrislou
June 29, 2006

from YouTube Website


This excellent political advertisement,

won the Silver Lion in the Cannes Lions Contest 2006.
 

 

 

 

 


Subtitulado en Espańol

 

Publicidad Electoral Argentina
por mint
Mayo 14, 2007

del Sitio Web YouTube

 

Spot electoral de Savaglio/TBWA para Lopez Murphy

 

 


 

Return to Consciousness And The Conscious Universe